Wednesday, September 23, 2009

NEWTON RUNNING MEDIA RELEASE

NEWTON RUNNING launches Sir Isaac & Lady Isaac Guidance Trainers



06.24.2009 – Newton Running, the revolutionary Boulder, Colorado running shoe company, announces the launch of two new shoe models this fall. The Sir Isaac and Lady Isaac guidance trainers are designed for runners who want embrace their natural running form with a more efficient midfoot/forefoot technique.


"We are very excited about the arrival of the Sir Isaac and Lady Isaac,” states Newton’s co-founder, Danny Abshire. “These shoes feature the proven, patented technology found in our performance line and incorporate a footprint geometry that provides a smoother transition for those seeking to run more naturally, efficiently and injury-free.

"The Isaac guidance trainers both feature a highly breathable closed mesh upper with lightweight ergonomic support strapping, metatarsal stretch panels and slip-proof laces. The midsole features second-generation Action/Reaction Technology™ in both the forefoot and the heel as well as a unique midfoot/rearfoot support chassis for added stability. The outsole features durable, high-grip actuator lugs, increased toe spring, high-wear carbon rubber with traction tread and an enhanced heel bevel to aid in transition to a natural running gait. The Sir Isaac weighs 10.9 ounces (men''s size 9) and the Lady Isaac weighs in at 8.9 ounces (women''s size 7).

Staying true to Newton Running’s green commitment, the Sir Isaac and Lady Isaac feature 100 percent recycled laces, webbing and insole topsheets, 10% recycled outsole rubber and 100 percent recycled shoeboxes and packaging.

For more info, log on to http://www.newtonrunning.com/

You may also call on their local contact Mr. Choi @ 019-328 9083 to view Newton's products.

No comments: